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Software & CRM integration

Embedding Omnichannel Communication Directly Into Their CRM

Software and CRM provider

September 2026 · 1 min read

5customers activated through the integrated solution
customers introduced in the first few months
6
customers activated through the integrated solution
5
increase in average customer engagement
32%

A software and CRM provider wanted to give its customers access to WhatsApp communication without requiring them to switch between multiple platforms.

Using DLVRD APIs, the partner integrated WhatsApp messaging and campaign capabilities directly into its own CRM platform.

The integration allowed its customers to manage communication from within their existing workflows, making it easier to launch campaigns, engage customers, and track conversations.

Within the first few months, the partner had successfully introduced the integrated solution to 6 customers, while reducing the friction of adopting a new communication platform.

Embedding Omnichannel Communication Directly Into Their CRM